Mobiles are everywhere but should your business be seen on the small screen? I would say it depends on your type of enterprise, does your website need to be reachable by customers who are on the move? However there is another consideration, social networking sites like Facebook can owe some of their success to mobile phone use. Can you see a way that your business could attract more attention by mobile users?
Estate agents can already benefit from passers by scanning codes with their mobiles. Do you have a poster in the window of your shop with a flash or QR code? It could contain contact info or a website address, perfect for when the shop is closed as potential clients can easily get more information.
Do you run a site that provides information? Sites that have searchable listings of gite and holiday rentals could benefit from mobile versions. Holiday makers could decide instantly where they want to stay, even while they are travelling.
You will never know for sure until you try it out, so here are three ways to go…
“WPtouch automatically transforms your WordPress website into an application-like theme, complete with ajax loading articles and effects when viewed from the most popular mobile web browsing devices like the iPhone, iPod touch, Android mobile devices, Palm Pre/Pixi and BlackBerry OS6 mobile devices.“
“MobilePress is a WordPress plugin that will render your WordPress blog on mobile handsets, with the ability to use customized themes. Built into MobilePress is the ability to track your mobile sites analytics and serve hads with Aduity.com. “
I have tried MobilePress and it works very well. The only downside is that every page your have on your site gets seen in the mobile version. Other than that it works great. WPTouch seems to be very popular and always gets seen on ‘recommended plugins’ lists.
For just about any kind of site (including WP) try out Duda Mobile. I have experimented with the service and it is remarkably simple. Check out the mobile version of this site I created, best seen on a mobile of course. My review and opinions are to follow but in short, I am rather impressed. There is a free option but for a business that is taking mobile seriously then see there plans. Their $9/month one seems reasonable with good features.
Once you have created a mobile version of your site, test it out yourself and share the details with a few clients and customers. See what they think and then decide the way forward.